Dubai is the most popular city on TikTok in 2023
Dubai ranked first in the world on the list of the most popular cities on the “Tik Tok” platform for the year 2023, with 76.8 billion views of its hashtag (#Dubai), according to recent data collected by the tourism marketing agency “MGH”, and reported by Al Khaleej newspaper, today, Sunday 24 December 2023.
According to the survey, Dubai surpassed runner-up Paris, whose hashtag received 74.8 billion views, while New York came third with 54.6 billion views, and Miami and Los Angeles came in fourth and fifth place with 32.1 billion views, and 22.9 billion views, respectively, on the short video platform. For the period between January and December of this year.
Dubai is the most popular city on TikTok
MGH stated that the Dubai hashtag has gained such global reach and views on TikTok because the city contains a huge amount of distinctive landmarks and striking urban details, most notably Burj Khalifa, the tallest building in the world. As well as Dubai's mesmerizing, world-famous skyline, which annually attracts millions of visitors to the UAE.
The agency indicated that once you navigate through the Dubai hashtag, your smartphone will be filled with countless images and clips of huge, sparkling skyscrapers, luxurious fashions from the most important international designers, daily safari trips through the desert, and many other tourist attractions that enrich the eyes of followers and platform users, and encourage them. On visiting Dubai.
Statistics on the impact of social media in the UAE
Social media plays an effective role and great influence in the Emirates, and this appeared in the recent reports issued. We present to you the most important recent statistics that demonstrated the extent of the influence of social media in the Emirates:
1. The UAE ranks first in the world in terms of the number of social media accounts per capita, with an average of 10.5 accounts, according to We Are Social and Hootsuite research companies.
2. It occupies first place in terms of Internet penetration, which amounts to 99% of the total population, according to the (Digital 2020) report conducted by (We Are Social).
3. 4.54 billion people currently use the Internet, and their number is increasing by 298 million users, an increase of 7% annually.
4. Nearly 32.73 million social media accounts use YouTube, Facebook, Instagram, Twitter, and LinkedIn, according to a report issued by the specialized website Global Media Insight.
5. The YouTube application ranks first among users of social media applications in 2020, with a rate of 88% and about 8.65 million users.
6. Facebook ranked second in terms of usage at 79%, with 7.77 million active accounts.
7. The Instagram application ranked third at 68%, with 6.68 million active accounts.
8. The Twitter application came in fourth place in terms of usage, at 53%, with 5.21 million active accounts.
9. Finally, the LinkedIn application ranked fifth with a share of 45% and 4.42 million active accounts.