EGP300 million.. Al Baraka Bank makes investments within its development and growth strategy until 2025
Shrouq
Al Baraka Bank shared its development and growth strategy until 2025, which is based on the bank’s dedication to ushering in a new era of banking excellence and focusing on customer requirements in Egypt.
At the top of these efforts is the investment it has allocated in advanced information technology infrastructure, which exceeds 300 million pounds over a year and a half.
3 pillars
The bank said in a statement today that Al Baraka Bank’s strategy for development and growth relied on three basic pillars, including: evaluating current data, attracting qualified talent, and establishing fixed measurement standards to ensure success.
Through extensive data analysis, operational gaps were identified and addressed through innovative solutions provided by a team of experts. Moreover, we are working to increase motivation by developing a pre-development plan that enhances customer experience and significantly increases their level of satisfaction.
Hazem Hegazy, CEO and Vice Chairman of Al Baraka Bank, said: “Our transformation and growth strategy depends not only on investing in advanced IT infrastructure to achieve success, but also extends to our employees and the prevailing work culture within the work environment.”
He added, “We are committed to enhancing the skills of our employees by training them with high-value annual investments.” In addition, we have used industry experts to shape our work culture to enhance integration, collaboration and productivity. We have also created specialized positions and increased our workforce by more than 25% to support the development process.
During the Enterprise Finance Forum, Hegazy reiterated the bank’s commitment to achieving effective growth, saying: “We are committed to more investments in supporting the ecosystem and strengthening partnerships with financial technology companies and small and medium enterprises in the coming period, which will strengthen our position as a vital Islamic bank.” It provides products and services subject to Islamic law to all its customers.
